Professional Overview

I am a highly driven and strategic operations and revenue-support leader with more than 13 years of experience directing execution across fast-paced sectors including construction, roofing, real estate, automotive logistics, and enterprise customer service. Specializing in scaling efficiency from the ground up, I excel at optimizing CRM pipelines, eliminating operational bottlenecks, coordinating multi-site field teams, and aggressively protecting profit margins. My professional philosophy balances disciplined process implementation with proactive cross-functional communication to ensure sustainable business growth.

Core Skills & Expertise

• Multi-Site Operations & Workflow Control: Directing complex, high-volume project execution, optimizing resource allocation, and supervising field technicians and subcontractors to meet strict deadlines.

• Sales Pipeline & Lead Conversion Support: Implementing rigorous lead qualification protocols and long-term nurture campaigns to ensure absolute CRM cleanliness and higher sales conversions.

• Budget Tracking & Profit Margin Protection: Managing material procurement, domestic and international factory negotiations, payroll inputs, and collections follow-up to minimize overhead and secure job profitability.

• SOP Development & Process Standardization: Building internal operational tracking systems from scratch, creating inspection checklists, and formalizing quality control frameworks.

• Team Leadership & Performance Accountability: Enforcing performance metrics via KPI tracking, delivering targeted coaching, resolving customer escalations, and maintaining compliance across administrative operations.

Tools & Technology

• Industry-Specific CRMs & Platforms: JobNimbus, RoofLink, Follow Up Boss, BoomTown, Salesforce, CompanyCam.

• Data, BI & Productivity: Advanced Excel, Google Workspace, Microsoft 365, CRM Dashboards.

• Communications & Collaboration: RingCentral, Slack, Zoom, Microsoft Teams.

• Frameworks & Methodologies: Dale Archdekin Lead Conversion Methodologies, GAF Residential Roofing Systems Best Practices, SMART Action Plans, Kronos Time Tracking.

• Languages: Fluent English and Native Spanish.

Professional Experience

Sales Agent | The Roofing Dudes (2026–Present)

Spearhead inbound lead intake and outbound reactivation initiatives targeting aged and inactive roofing prospects, utilizing text, email, and call cadences. Strategically qualify property owners based on financial readiness, urgency, project scope, and insurance status before transitioning high-value opportunities through the sales pipeline. Champion complete CRM data accuracy and log communication timelines to eliminate lead neglect.

Project Manager | Joe Ochoa Roofs & Even More

Directed the day-to-day execution of over 190 roofing projects simultaneously, providing direct supervision to crews and subcontractors while steering timelines, quality assurance milestones, and payroll inputs. Conceptualized and engineered custom in-house Excel models for micro-budget tracking, inventory purchasing, and field productivity reporting. Managed vendor relations and customer escalations directly to safeguard operational profitability.

Inside Sales Agent | Atlantic Sotheby’s International Realty

Executed warm and cold outreach campaigns to property buyers and sellers, evaluating financial capability, intent, and timeline alignment. Anchored automated nurture tracks and appointment confirmation systems within Follow Up Boss and BoomTown platforms, leveraging advanced conversion tactics to foster client rapport and maximize booking rates.

Sales & Supplies Manager | AFNIC, S.A.

Supervised comprehensive procurement, supplier sourcing, and warehouse operations for an expanding international automotive components distributor. Negotiated purchase terms directly with overseas factories and local suppliers to mitigate supply chain delays and improve profit margins. Introduced quantitative KPI tracking mechanisms to heighten sales visibility.

Customer Service & Sales Representative | U.S. Accounts

Managed front-line customer engagement and collections for major domestic brands, maintaining a consistent cadence of more than 100 high-volume touchpoints per day. Advanced rapidly into escalation management and agent development paths, providing structured performance tracking, supervisor training, and active conflict de-escalation support.

Automotive Acquisition & Resale Specialist

Manage the end-to-end purchasing, financial validation, structural evaluation, and reconditioning oversight of pre-owned consumer vehicles for profitable liquidation, reinforcing ongoing expertise in asset valuation and local market dynamics.

Why Choose Me?

I do not just oversee workflows—I build the repeatable frameworks that protect your company's revenue and empower your teams. Anchored by a foundational background in legal studies from American College, deep technical masteries in advanced data systems, and a cross-functional background driving international client accounts, I transition chaotic project demands into highly visible, profitable results. I bring the adaptability, systemization, and relentless follow-through necessary to turn everyday business bottlenecks into streamlined engines of operational success.