Biography

Professional Overview

A creative, adaptable, and results-driven professional with a strong background in journalism, marketing, community management, and copywriting. With over five years of experience, I have led rebranding projects, managed international social media accounts, and created impactful campaigns across multiple platforms. Skilled in digital storytelling, content planning, and brand positioning, I bring expertise in both traditional and digital media. Proficient in Adobe Creative Suite, AI tools, and content management platforms, I am committed to developing innovative marketing strategies that connect with diverse audiences. Currently based in the UAE, I aim to grow into a leadership role within marketing, while establishing a long-term professional and personal path in the region.

Core Skills and Expertise

Marketing & Branding: Experienced in rebranding processes, campaign development, and market positioning strategies.

Community Management: Skilled in creating engaging content and managing digital communities across multiple platforms.

Content Creation & Storytelling: Strong ability to craft compelling narratives for brands, social causes, and sports media.

Digital Advertising: Knowledge of Google Ads, Meta Ads, and data-driven campaign optimization.

Content Planning & Strategy: Proficient in scheduling, organizing, and optimizing content calendars to maximize engagement.

Copywriting & Journalism: Background in journalism enhances ability to write persuasive, creative, and audience-focused content.

Tools & Technologies

Design & Editing: Adobe Premiere Pro, Audition, Photoshop, Illustrator, Canva, CapCut

AI Tools: ChatGPT, Gemini for content support and ideation

Content Management: Notion, Hottinger, social media scheduling platforms

Digital Marketing: Google Ads, Meta Ads for paid advertising campaigns

Collaboration Tools: Google Workspace, project management platforms

Work Availability

Available for part-time or full-time opportunities in remote or hybrid settings

Open to flexible schedules aligned with UAE time zones

Seeking long-term opportunities to contribute in marketing and communication roles

Why Choose Me?

With a unique combination of journalism, marketing, and creative storytelling, I offer the ability to connect with audiences through authentic, impactful campaigns. My experience in both Colombia and the UAE equips me with a global perspective and adaptability in multicultural environments. Proficient in advanced design and marketing tools, I bring innovation, creativity, and strategic thinking to every project. I am eager to continue growing in the marketing field, with a vision to lead impactful campaigns and eventually guide a department while building a lasting professional journey in the UAE.